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How Do I Tailor My Resume for Specific Job Positions?

Author Frederik van Lierde • 8/29/2023

Tailoring your resume for specific job positions can significantly increase your chances of landing an interview. But how and why should you do it?
How Do I Tailor My Resume for Specific Job Positions?

Why Tailoring Your Resume is Essential?

Standing Out in the Crowd
Every job posting attracts numerous applicants. Many of these applicants will have similar qualifications and experiences. By tailoring your resume, you ensure that it speaks directly to the hiring manager's needs, making you stand out from the generic crowd.

Demonstrating Genuine Interest
A generic resume can come off as lazy and indicate a lack of genuine interest in the position. On the other hand, a tailored resume shows that you've taken the time to understand the specific role and company, demonstrating your enthusiasm and commitment.

Optimizing for Applicant Tracking Systems (ATS)
Many companies use ATS to filter out resumes before they even reach a human. These systems scan for specific keywords related to the job description. Tailoring your resume ensures that you include these crucial keywords, increasing the chances of your resume passing the initial screening.

How to Tailor Your Resume Effectively?

Analyze the Job Description
Before you start tweaking your resume, thoroughly read the job description. Highlight the main responsibilities and required skills. This will give you a clear idea of what the employer is looking for.

Match Your Qualifications to the Job
Once you've understood the job requirements, go through your resume and match your qualifications with the job. Prioritize your most relevant experiences and skills. For instance, if you're applying for a marketing role and you've had both marketing and sales experiences, emphasize your marketing achievements more.

Use Relevant Keywords
As mentioned earlier, using the right keywords is crucial, especially with companies using ATS. Incorporate keywords from the job description into your resume. However, ensure it's done naturally and doesn't appear forced.

Additional Tips for Effective Tailoring

Quantify Your Achievements
Numbers speak louder than words. Instead of saying "Managed a team," say "Managed a team of 10 and increased productivity by 20%." This not only tailors your resume but also provides concrete evidence of your capabilities.

Adjust Your Resume's Format
Depending on the role, you might want to adjust your resume's format. For creative roles, consider a more design-heavy resume. For corporate roles, a traditional format might be more appropriate.

Personalize the Objective or Summary
Your resume's objective or summary is the first thing employers see. Make it specific to the job you're applying for. Instead of a generic "Seeking a challenging role," you could say "Seeking a managerial role in digital marketing to leverage my 5 years of experience."


Tailoring your resume for specific job positions might require extra effort, but it's an investment that can pay off significantly. By ensuring your resume speaks directly to the employer's needs, you not only increase your chances of landing an interview but also demonstrate your genuine interest and commitment to the role. Remember, in a sea of generic resumes, a tailored one can be your ticket to standing out and making a lasting impression.